1The best way to be a great webinar presenter is to attend webinars. You will see what you like and what you may want to avoid on your own webinars.
2Select your technology carefully. There are plenty of webinar solutions on the market. Think about what you need, are willing to spend and what you hope to get out of a provider.
3Preparation is EVERYTHING. From invitation to webinar to follow-up, have a plan for all elements.
4Three Basic Ingredients for a GREAT presentation: 1) A dynamic speaker. 2) A visually appealing presentation. 3) Solid technology and support
5Do what you say you are going to do. The relationship begins when the webinar ends. If you promised follow-up, make sure you do it in a timely fashion.
6Give it time. The most successful webinar programs are by those who deliver webinars on a regularly scheduled basis. Once in awhile webinars won't have a lasting impact.
7Use webinars as an opportunity to learn. Use polls, surveys and questions to engage your audience and discover their interests and preferences. Then, customize your presentation to suit the audience.
8Have plan B, C and D ready to go. What is your plan if your internet is down? What if you lose power in your location? Always have a plan. Even if it means sitting in your car and broadcasting from Starbucks. (I've done it!)
9Sit up straight and smile! Try it out. Slouch and listen to yourself speak. Now, sit up straight and speak. Now, speak with a frown. Hear the difference? Body language matters - even more so when the audience can't see you.
10Apologize and move on. If you have a glitch, acknowledge it and keep going. It will only be a big deal if you decide to dwell on it.
11Get the best headset for your budget. Nothing is worse than bad audio. Test your audio in advance and invite a trusted colleague to listen as well. If you don't sound loud and clear, your audience will abandon you.
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